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YardSprout Articles

YardSprout Team Wins Carolina Challenge Pitch Party

We were honored and grateful to win first place, and $1,000, at the UNC Carolina Challenge Pitch Party on Thursday, December 1st.  Our team member and VP of Business Development, Mia Farber, brought all of her phenomenal communication and leadership skills to bear while delivering our pitch at this 2 round competition.

YardSprout Wins Carolina Challenge Pitch Party

Three additional YardSprout team members, Andrew Pearson, Stuart Jeckel and Kim Herold, worked the room of the venue, Top of the Hill restaurant and brewery, to share our concept with over 50 judges representing a wide variety of investor, entrepreneur, and professional backgrounds.

Judges had the opportunity to listen to each of 48 teams’ 3 minute pitches backed up by powerpoint slides at one of three stations – and this chaotic pitch frenzy went off like a battle-of-the-bands meets business-plan-competition.  Not only was it a fantastic process, well-organized and well-attended, but for YardSprout, it marked an evolution in our business model as we have further defined our vision since winning the Triangle Start-up Weekend competition 6 months ago which marks our birth.

We’d love to hear some feedback for you in our poll below as we pursue our launch strategy and fundraising process:

We thank all of the organizer, sponsors, judges, and participants who made this such a great event.  Congratulations to all of the competitors, and a special shout out to the other finalists: Chalk and Stone, Clave Biodesign, Directed Deposits, and Sanitation Creations. We greatly appreciated the wisdom and offers of future support.  Some of our favorite questions, feedback, and words of wisdom:

  • “Make your site sticky”
  • “How can you apply national scale to climate-zone specific content and service offerings”
  • “YardSprout can help people untap enormous value from their land in a sustainable, profitable way”

The Pitch Party was sponsored by a number of local groups powering entrepreneurial evolution, including Pruvop, UNC’s Center for Entrepreneurial Studies, and Alston + Bird.  Judges came from firms like Southern Capitol Ventures, NC IDEA Fund, Windsor Circle, Statsheet, and Southern Energy Management.

We’re already putting our hard-fought cash to work, upgrading our current blog into our second prototype, purchasing a balsamiq account (our favorite wire-framing tool), and buying another monitor for our new office space at the Carolina Entrepreneur’s Exchange so more of our team can work with healthy ergomics!

We’re also excited to add new members to our growing, passionate, and talented team with our Spring Fellowship and Summer Internship programs, and are beginning the process of building an Advisory Council.


About YardSprout

YardSprout is a social venture launched at Startup Weekend in Durham, NC on 6/5/2011. Initially, we aim to connect home-owners to master gardeners, to help you grow food in your yard.


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